Chapter 1: The Tease
July 12th: 8:30am
Get over to my local AT&T store before work. Line is 50-some strong. AT&T rep walks out, says the store got only 10 (yes, ten) iPhones today, but we could “pay for it now and get it in only seven days!” Wow, only seven days?! I have a day’s worth of Java to code, so I leave.
2pm
I go for a coffee break and call all AT&T stores in the Cambridge/Boston area to see if anyone still has them. All were sold out. Asked if anyone knew if they would get more, they all said they didn’t know. Confusion and uselessness from the AT&T people.
I bite the bullet and call the local Apple Store. They have plenty in stock and “don’t plan to run out.” Sounds like Apple gave AT&T the shaft and hoarded all the phones for themselves.
Chapter 2: The Wait
5pm
Get to the Apple store and wait in line.
6:15pm
Apple employee walks down the line handing out free waters and coffee. : )
7:13pm
Finally get to the front of the line. Greeter is handing out display iPhones to let us play with them. I use it to call a 1-900 dating line. Chat to “Amber” for a minute before I’m helped.
Chapter 3: Surprise! It Doesn’t ‘Just Work’
7:17pm
Computer doesn’t let Apple employee sell me an iPhone. I tell Apple employee I’m on a family plan. One would think that with
7:20pm
Manager told employee I need to be the primary account holder for a family plan.
“But I have all of the identifying information you could possibly need – account password, last four digits of SSN, everything that you need to authorize anything.”
Apparently, the Apple system isn’t designed communicate that information to AT&T. It just won’t let them, regardless of how much account verification you have.
7:24pm
Apple employee suggests I take another route: I create a new account, buy the phone, and within 30 days tell AT&T to cancel it and move the phone to my existing account. He doesn’t sound confident about this idea, so I ask to speak with an AT&T representative to make sure this is possible. There are none at hand, but luckily there’s an AT&T store right three stores down. I go there (note that this store also sold out of iPhones long ago and had none in stock).
Chapter 4: Lets Try Talking to AT&T
7:45
I wait a bit and finally see an AT&T representative. Sure enough, he tells me that Apple’s idea of creating a new account, cancelling it in 30 days, and transferring the iPhone is against their terms of service and wouldn’t work. He says several people have come in wanting to do that, but all that they end up with is additional fees and their iPhones taken away, as per contract. He says it is good I didn’t do it and doesn’t know why Apple employees keep telling people to do that.
He looks at my account. Apparently “it was set up wrong”. He fixes something and tells me it should work. I go back to Apple store (the employees are friendly, understand what’s going on, and find a salesperson for me right away).
8:15pm
One more round of trying the Apple system, going back to the AT&T store, and repeat. No one knows why Apple can’t sell me the phone.
Chapter 5: Elevator Music
8:20pm
Call AT&T customer “service”. Elevator music.
8:26pm
AT&T representative looks into my account. More elevator music.
8:29pm
Apparently the reason Apple can’t sell me a phone is because my account has some kind of “flag” on it.
“Can you remove it?”
“No.
“Can you override it?”
“No.”
“Can you please transfer me to your supervisor?”
“Sure.”
More elevator music. Now I’m really starting to get pissed.
8:31pm
I talk to manager. Manager explains there’s a bug in their system involving this “flag” and that’s not letting Apple sell me an iPhone. No one but the AT&T system designers can remove it, and they’re working on it, but it won’t be done for a few days. My conversation went like this:
AT&T: “I admit that on my end, everything looks completely fine and you should be able to purchase it. You just can’t right now.”
Me: “So basically I waited in line for two hours, spent another hour trying to figure this out, and because there’s a bug in your system that no one can override –“
AT&T: “We’re working on it”
Me: “ – that no one can override, that no one can talk to anyone about, I that is preventing me from buying an iPhone.”
AT&T: “You should be able to buy one at an AT&T store.”
(recall my earlier discussion on how Apple gave each AT&T store in the greater
Me: “So I’ve basically wasted three hours right now because of a single flag in your system?”
AT&T: “We’re working on it.”
Me: “But correct me if I’m wrong: there’s nothing wrong with my account, I should be able to purchase one right now, but there’s a bug in your system that’s blocking me and wasting three hours of my time?”
AT&T: “You can go to an AT&T store…”
Me: “that we’ve just established doesn’t have any phones. Lets explore this: Can you reserve a phone for me at my AT&T store?”
AT&T: “No….”
Me: “Can you transfer an Apple store phone to an AT&T store?”
AT&T: “No…”
Me: “Can you contact me once you have this issue resolved?”
AT&T: “No… our system doesn’t let us do that.”
Me: “Do you guys have ANY backup plan for situations like this? Anything at all to make me not have just wasted three and a half hours? Any sort of manual fix? Anything at all? Anything that you could do to tell Apple, ‘hey, this guy is actually cool. Let him buy the iPhone!’”
AT&T: “…I can give you a $25 courtesy credit?”
I laugh and hang up in exasperation.
Chapter 6: Defeat.
8:50pm
Apple store employee lets me know once AT&T and Apple fixes their system I can come back any time and be served right away. I thank him and leave, defeated, and with my Friday afternoon wasted.
Coming soon: The analysis of what went wrong and how they could have prevented it.
